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Snow is an oral care company that sells at-home whitening kits. Both the original and wireless kit utilize LED technology to whiten your teeth without triggering sensitivity issues or other oral care problems.
The company claims to save you time and money compared to professional whitening treatments for the same quality of results. In this review, we explore the Snow Teeth Whitening kit and outline the research into its effectiveness, to help you decide if it is right for you.
How to Use It
Snow offers two models of teeth whitening devices, one wireless and one that requires an outlet. Both claim to whiten your teeth within three weeks after daily treatments.
Home whitening treatments only work for certain types of stains. “This at-home method is the most effective on teeth stained by coffee, wines, or food,” shares Dr. Mike Golpa, dentist and CEO of the G4byGolpa dental implant centers. “It won’t be that useful on teeth yellowing due to aging or naturally yellow dentin.”
To use, it’s best to brush your teeth before beginning. Then, apply the whitening serum through the brush applicator to your teeth, similar to how you would paint a picket fence. After, you’ll put in your mouthpiece and turn it on to start the whitening session.
You can whiten your teeth up to twice a day for 30 minutes per session if you want faster results. Once finished, rinse your mouth and the mouthpiece with warm water. You can eat and drink within an hour of finishing.
If you notice any sensitivity during treatment, take a break for a few days before trying again. The whitening wands should be stored in the fridge between use so that they can keep their potency.
Product Line
Original Teeth Whitening Kit ($149)
This whitening kit includes enough serum for 75 whitening treatments. You’ll receive a mouthpiece with LED accelerating technology that includes adaptors for USB, micro USB, and apple charging ports. Also included are three original strength whitening serum wands, one extra-strength whitening serum, and a teeth whitening progress tracker.
Wireless Teeth Whitening Kit ($299)
This kit works like the original, except that it features wireless charging, is Bluetooth-enabled, and water-resistant (you can use it in the shower). Each purchase also includes an anti-aging lip balm, travel case, three original whitening wands, one extra-strength wand, and one desensitizing serum for preventing sensitive teeth issues.
Desensitizing Serum ($25 for Two Vials)
This serum can be used as an optional treatment for those who have sensitive teeth. It will purportedly work to strengthen tooth enamel, reduce sensitivity, and re-mineralize your teeth. You can apply it 15 minutes before a whitening session or immediately after.
Standard Serum ($29 for Two-pack or $24.65 with Auto-Ship)
Each vial contains between 6–10% strength hydrogen peroxide.
Extra Strength Serum: $29 ($24.65 with Auto-Ship)
Each wand is twice the size and strength of the original wands at 12–18% concentration hydrogen peroxide.
Is There Evidence for Its Effectiveness?
Both the Original and Extra Strength wands contain the same ingredients; the primary difference is their hydrogen peroxide concentration.
Hydrogen peroxide is a common teeth whitening ingredient, and the concentration can vary considerably by product. However, the research indicates that less might be better with this compound, at least from a safety standpoint.
One study looked at the effects of concentrations of 10, 20, and 30 percent on human teeth and found that higher concentrations kept on teeth longer caused more enamel damage. Low concentration treatments used for short time periods produced the least damage, but also the most subtle results.
Another study collaborated these results by finding that a 5% concentration was as effective as 25%, but you had to complete the treatment 12 times to get the same results. Keep in mind that tooth sensitivity is a common side effect of using hydrogen peroxide, as enamel damage can expose your tooth roots and make them more susceptible to hot or cold temperatures.
In short, hydrogen peroxide shows real promise for whitening your teeth, but high concentrations come with a risk for tooth health. It’s better to stick to a lower concentration and perform more frequent treatments if you want to maximize both your safety and results.
Once you start using the treatment, make sure you never leave the serum on your teeth for longer than the recommended 30 minutes, and its best to start with the original serum before trying the extra-strength version.
The other active ingredient is carbamide peroxide. This whitening compound is known for being slightly more slow acting. Rather than delivering results within 30 minutes, you can expect them to develop over 6 hours. For this reason, you might want to use Snow Teeth whiteners before bed so that the serum can work overnight.
You can expect both of these compounds to whiten your teeth at the appropriate concentrations. Shares Dr. Golpa, “A product with 30% carbamide peroxide is equivalent to 10% hydrogen peroxide. Both substances can give you great effects.”
The other major component of this whitening kit is the LED lighting. Snow claims it will work to accelerate the whitening process by activating the gel.
However, clinical evidence indicates otherwise. A 2014 study found that using a light activator during a tooth whitening treatment had no impact on the overall results compared to using the serum alone.
From a safety standpoint, Snow claims that its LED wavelengths can’t cause any harm to your mouth or body and won’t result in any negative side effects and that it is safe for pregnant and breastfeeding moms.
Analysis of Customer Reviews
On our website, Snow Teeth Whitening averages 3.0-stars after 20+ reviews. Here are some key takeaways:
Common Compliments:
- Easy to use
- Works as described to whiten teeth after several uses
- Great for getting rid of coffee stains
- Not painful for sensitive teeth
- Many thought it worked better than other brands
Common Complaints:
- Didn’t lead to any noticeable results
- More expensive than other brands
- Tedious to use for minimal results
- Some complaints that the kit fell apart quickly
- A few users thought it permanently damaged their teeth
Popular Alternatives to Snow Teeth Whitening
| Snow Teeth Whitening | AuraGlow | HiSmile | |
|---|---|---|---|
| Price | $149 (original) or $299 (wireless) | $59.99 | $59.99 |
| Products Included |
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| Is Subscription Available? | Yes, save 15% on serum refills | Yes, save 25% on gel refills | Yes, save 15% on gel refills |
| Active Ingredients | Hydrogen peroxide (6%–18%) | Carbamide peroxide (35% and 44%) | Phthalimidoperoxycaproic acid (PAP), Hydroxyapatite, Potassium Nitrate |
| Reviews | 3.0, 22 reviews (HighYa) | 4.4, 13,700 reviews (Amazon) | 3.7, 155 reviews (HighYa) |
Each of these products operates in much the same way. You apply a specialized gel to an included mouthguard and dose your mouth with LED light for a set time.
You should notice whitening results within a few treatment sessions, and the results should last so long as you continue the treatment once every two weeks or so.
What differs between them are the active ingredients, as Snow and AuraGlow both rely on peroxides. HiSmile instead utilizes compounds that are clinically proven to promote whitening—possibly as well as peroxide—but with a lower risk of sensitivity or enamel damage.
This might make HiSmile the best choice for those concerned about their teeth, though you’ll pay almost three times as much per whitening treatment.
If you’re committed to peroxide, it’s best to decide how often you plan to whiten your teeth. The original Snow kit offers the best value per treatment, but not everyone wants to complete 75 whitening sessions.
If your goals are more modest or you want to try teeth whitening without committing to an expensive setup, then you’ll save money with AuraGlow instead.
Return Policy
Snow Teeth Whitening Kits come with a 30-day money-back guarantee and a 5-year warranty against manufacturing defects.
The refund policy covers both used and unused products, minus the shipping cost. Past the 30-day return window, all returns are subject to a 15% restocking fee.
The Bottom Line
Snow teeth whitening products can be a cost-effective way to whiten your teeth at home if you plan to perform dozens of treatments.
However, a lot of the upfront cost is related to the LED mouthpiece, and there’s minimal evidence that LED light makes any difference for the tooth whitening process.
Lastly, some research indicates that professional whitening services from your dentist can strengthen your enamel, while home kits like Snow can weaken it and lead to mineral losses.
It’s easy to overuse home whitening kits with hydrogen peroxide, so we recommend talking with your dentist before committing to dozens of rounds of treatments from this brand.
